Our Story


Living Life From Scratch

Welcome to Pronounce Skincare®

Real skincare. Real ingredients. Real results—from a real human who gets it.

Hi, I’m Jess. I’m a former skincare maker, lifelong eczema warrior, obsessed ingredient researcher, and your guide to living well…from scratch.

If you’re here, you probably care about what goes on your body just as much as what goes in it. You might be dealing with dry, irritated skin. Maybe you’re overwhelmed by complicated ingredient lists. Or you’re just craving simple, effective, DIY skincare you can actually trust.

You’re in the right place.


A Little Backstory…

Pronounce Skincare was born in my kitchen in early 2013—right around the time my son was born and eczema became a daily part of our lives. Out of desperation and a whole lot of determination, I started crafting my own skincare with simple ingredients I could pronounce (and feel good about). That obsession quickly turned into a business—and then a movement.

From those early kitchen days, I built a full handcrafted skincare line that shipped around the globe and was featured in multiple national publications. I even opened three retail stores (yes, three!) and ran a booming online shop—all while raising my son and educating readers through my blog.

Then the pandemic hit. And like so many others, I took a step back and re-evaluated what truly served me.

Today, Pronounce Skincare lives on—not as a product line, but as a trusted skincare and DIY blog where I share everything I’ve learned about living life from scratch.


What You’ll Find Here

On this site, I’ve organized content into four main categories:

  • Face – masks, moisturizers, blush, makeup foundation, and more
  • Body – body butters, deodorants, scrubs, lotions
  • Hair – scalp treatments, shampoo, oil blends
  • Skincare Library – ingredient guides, formulation tips, and DIY how-tos

Many of these recipes were once handcrafted and sold in my stores, shipped all over the world, or made by thousands of DIYers at home. Every single one has been tested, refined, and rooted in real need and real results.

Pronounce Skincare is also a companion site to my other blog, Scratch Mommy, where I focus on real food recipes and DIYs for your home. Together, they form a full-circle resource for creating a more intentional, simplified life—from the inside out.


A Bit About Me (aka why you can trust what you read here)

  • I have a deep background in education, with an A.S. in Human Services from Ivy Tech Community College, a B.S. in Psychology from Purdue University, and an M.S. in Higher Education & Student Affairs from Indiana University.
  • I’ve formulated hundreds of skincare recipes and taught thousands of people how to do the same.
  • My skincare line has been featured in multiple publications and supported by a newsletter of over 20,000 subscribers.
  • I live in Bloomington, Indiana with my 13-year-old son Ollie, my Bernedoodle Ernie, hubs, and a whole bunch of houseplants.
  • I’m no stranger to struggle—I live with pretty severe eczema, which continues to drive my curiosity and compassion.

Fun Facts About Jess 🌿

  • I used to run three retail stores across Indiana selling my skincare line.
  • My son Ollie was the original reason I began crafting skincare—his baby-soft skin deserved better.
  • I’ve been making things from scratch loooooong before it was trendy. 😉
  • I’m a total ingredient nerd. If it’s on a label, I’ve researched it.
  • Music gives me life. I’m probably dancing while I stir up a balm.
  • I believe in progress over perfection. Life from scratch is about doing your best with what you’ve got.

Let’s Keep It Real

Pronounce Skincare is a space for people who want better—for their bodies, their families, their homes. I’m so glad you’re here. I hope you’ll click around, try a recipe or two, and feel empowered to care for your skin without the noise.

If you’ve got questions, ideas, or just want to say hi—reach out. I love hearing from readers who are ready to ditch the junk and get back to basics.

💌 Contact me here

 

SEEN IN

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Nourishing Joy Partnership
NUVO
Times Mail Pronounce
Downtowm Bloomington
Trendy in Indy
Green America
Herald Times Feature Pronounce Skincare
Bloomington Chamber of Commerce 2019 Member - Pronounce Skincare & Herbal Boutique

SEEN IN

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In My Arsenal: Jessica’s Daily Skincare Routine

Living a healthier life starts by understanding what you are putting on your skin. Learn the truth about toxic ingredients and what you should avoid.


Body Butter

Straight out of the shower, I absolutely love the a good Body Butter.

Total Face System

I love feeling the delicate -yet powerful- treatments of a good face system. Soothe, protect, and rejuvenate - my antidote to good old Mother Nature and Mother Time. Wash, Toner, Scrub, Serum. You'll find it all here.

Lip Lotion

Given all the smiling (and kissing!) I do, I keep my lips soft and at the ready. Even though a little goes a long way, I seem to find a Lip Lotion in just about every pocket.

Facial Powder

On days when I don’t have time to apply foundation, I brush Facial Powder directly onto my clean face, a finishing touch that smooths and evens my skin tone.

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Members-Only offers!

Every month we bring exclusive deals to our subscribers that you can't get anywhere else!